Back in February, a fight took place on a public bus in Oakland.
A week later, four million people had watched the video on YouTube. "AC Transit Bust Fight I Am a Motherfucker" featured all the key ingredients for a video to go viral: colorful characters, a silly catchphrase, and most importantly, someone getting badly injured.
Source:
http://www.cracked.com/article_18725_the-truth-about-epic-beard-man-viral-video.html
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